Privacy Policy

How we collect, use, store, and protect your personal data in compliance with the UK General Data Protection Regulation (UK GDPR).

Last updated: 23 June 2026

1. Data Controller

UK Valves Direct Ltd (Company Registration Number: 17301303) is the data controller for personal information collected through this website and during the course of our business activities.

Registered Office: 66 Paul Street, London, EC2A 4NA, UK

Data Protection Contact: info@ukvalvesdirect.co.uk |

2. Information We Collect

We collect the following categories of personal data when you interact with our website, place an order, or communicate with us:

2.1. Identity & Contact Data

2.2. Financial Data

2.3. Transaction Data

2.4. Technical Data

2.5. Marketing & Communications Data

3. How We Use Your Data

We process your personal data on the following lawful bases under the UK GDPR:

Purpose Lawful Basis
Processing and fulfilling your orders Contractual necessity
Processing payments and issuing invoices Contractual necessity
Arranging delivery of Goods Contractual necessity
Managing your customer account Contractual necessity
Sending order updates and despatch notifications Contractual necessity
Responding to enquiries and technical support requests Legitimate interest
Improving our website, products, and services Legitimate interest
Fraud prevention and security Legitimate interest
Tax, accounting, and regulatory compliance (HMRC) Legal obligation
Sending marketing communications and product updates Consent (you may withdraw at any time)

4. Third Parties We Share Data With

We may share your personal data with the following categories of third-party service providers, solely for the purposes described in this policy:

We do not sell or rent your personal data to third parties for marketing purposes.

All third-party processors are contractually bound to process data in accordance with our instructions and applicable data protection legislation. Where data is transferred outside the UK, we ensure appropriate safeguards are in place (such as Standard Contractual Clauses or adequacy decisions).

5. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law:

Data Type Retention Period Reason
Transaction records & invoices 6 years from transaction date HMRC tax compliance
Customer account records 6 years after account closure Legal and regulatory compliance
Marketing consent records Until consent is withdrawn GDPR consent management
Website analytics data 26 months Google Analytics default retention
Customer enquiry records 3 years from last contact Legitimate business interest
Warranty and returns records 6 years from resolution Limitation Act 1980 compliance

When personal data is no longer required, it is securely deleted or anonymised.

6. Cookies

Our website uses cookies to ensure functionality, analyse traffic, and improve your browsing experience. We use the following types of cookies:

Cookie Type Purpose Duration
Essential Site functionality, shopping cart, session management, cookie consent Session / 1 year
Analytics Anonymous usage statistics (Google Analytics) Up to 2 years
Preference Remembering your settings (currency, region) 1 year

You may control cookie preferences through your browser settings. Disabling essential cookies may impair site functionality, including your shopping cart.

For more information about cookies and how to manage them, visit allaboutcookies.org.

7. Your Rights Under UK GDPR

You have the following rights in relation to your personal data:

To exercise any of these rights, please contact us at info@ukvalvesdirect.co.uk. We will respond to all legitimate requests within 30 days. In exceptional cases (complex or multiple requests), we may extend this by a further two months, and will notify you accordingly.

There is no fee for exercising your rights. However, we may charge a reasonable fee for manifestly unfounded or excessive requests, or refuse to comply in such circumstances.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

Whilst we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

9. Children's Data

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child without appropriate parental consent, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Any material changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.

11. Complaints

If you are dissatisfied with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

ico.org.uk
0303 123 1113
icocasework@ico.org.uk

We would appreciate the opportunity to address your concerns before you contact the ICO. Please contact us first at info@ukvalvesdirect.co.uk.

Contact Us About Your Data

For any data protection queries, Subject Access Requests, or to exercise your rights:


info@ukvalvesdirect.co.uk
66 Paul Street, London, EC2A 4NA, UK